By Michael Adhi on Sep 30, 2007 in Marketing | 0 Comments
Okay, for this week, I’ve talked about experimental and hypocrisy marketing. Experimental marketing is actually something to be expected these days, especially because of a rapid change in our social culture condition. Yamaha reposition Mio from a scooter for woman to a scooter for man is not something new in the world of marketing. Marlboro [...]
By Michael Adhi on Sep 26, 2007 in Marketing | 1 Comment
Well, it’s not enough that I coin up the experimental marketing term, I came up with another silly one. Hypocrisy marketing… What is that? Well in this world of mass media, sometimes it is good to have a good standing with the media. So what does having a good media relationship got to do with [...]
By Michael Adhi on Sep 25, 2007 in Management | 1 Comment
Looking at my blog stats, it seems that performance appraisal is the most searched term on the internet. In that sense, I’m going to explain more in a simpler term on how to appraise people without causing jealousy to other employees.
As I have stated in my previous post down there, replying to Adi on how [...]
By Michael Adhi on Sep 24, 2007 in Honda and Automotive, Marketing | 0 Comments
Let’s start this week with something to think about untill the weekend… I think I’m going to make this as a feature, start an interesting topic which I will think about and answer at the end of the week… Not bad…
Okay, let’s talk about experimental marketing, what the hell that is all about? Everybody knows [...]
By Michael Adhi on Sep 21, 2007 in Management | 2 Comments
So, my lecturer gave me this question: How do you do performance appraisal? And I say, you appraise them… Okay, that’s not a smart answer. But anyway, here’s what I wrote to him, just a goodwill to show him that I just answer it out of amusement.
By Michael Adhi on Sep 21, 2007 in Honda and Automotive | 0 Comments
Heh… It looks my previous post speaks volume, it is the new Fit/Jazz, so here goes another set of PR photos from Honda, leaked from a Japanese website.
Here’s the front side and back side profile of the new Fit RS, the cheaper version make do without side skirts, aggressive bumpers and side mirror mounted turning [...]
By Michael Adhi on Sep 19, 2007 in Honda and Automotive | 0 Comments
Well, according to Temple Of VTEC, these are what the next Fit/Jazz looks like
And this one that I particularly like… VERY MUCH!
Well, these pictures are “supposed” to be taken straight from Honda’s very own brand new catalogue because the car will be unveiled sometimes next month… Or at the very least, early 4Q. There doesn’t [...]
By Michael Adhi on Sep 18, 2007 in Marketing | 6 Comments
For me, the difference of good ad and bad ad is the message contained in that ad. A clear ad conveys its message elegantly with a good flow of information. On the other hand, bad ad confuses you with garbage and illogical information. I may be harsh towards this particular print ad, but please, please, [...]