Featured Posts

Freed Against The World (Paper comparison against its... Freed is unique, more so that it actually is a smaller scale premium people mover like its big cousins, Honda Elysion and Toyota Alphard. It’s front wheel drive system and almost box shape size means...

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Press Release Honda Prospect Motor (Honda Indonesia)... Kisruh recall Honda City di Indonesia sepertinya juga berdengung di telinga petinggi Honda Indonesia yang akhirnya mengeluarkan pernyataan resmi mengenai penarikan Honda City. Silahkan download/unduh...

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Honda Accord Crosstour: New Age Media Ain’t For Everybody New age media is here to stay whether we like it or not. The advent of internet has brought a new channel for advertiser to be used creatively or just as a simple tool in the already diverse medium to...

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Freed Vs The World: A Paper Comparison (W.I.P) I've been wanting to do an entry about Freed compared to its competitors, but time, real life, work and hobbies (well, mostly hobbies) are always in the way. However, I do keep forgetting that I have the...

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Electric Vehicles: Forward To The Past! We can't ignore it anymore, alternative fueled cars are in desperate needs in the not so distant future. With mother earth's limited oil supply, we are going to  see a steep oil price increase again once...

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Whoops… No PC, No Honda Freed Update

Posted by Michael Adhi | Posted in Featured, Honda, Honda and Automotive | Posted on 30-05-2008

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Whoops… Due to job interviews and with my notebook gone… I couldn’t swiftly update the new Honda Freed launching yesterday. I will update everything you need and want to know about the new Honda Freed after I buy a new system. Here’s a little picture from Honda Japan website of the new Freed…

New Freed

For a short intro… The new Freed is a 3 row minivan powered with a 1.5L i-VTEC engine rated at 118ps (that’s 116bhp for you yanks). The 5-7-8 remarks indicates the seating configuration this car can be bought in. A 5 seater featuring only two row seats (the car’s length didn’t change), a 7 seater featuring three row seating with the 2nd row featuring captain seat, and 8 seater, full three row seats. Transmission duty given to CVT for FWD version and 5AT for 4WD version.

ENTRY UPDATED, CLICK HERE

Franchising Compendium… The Thing That Kick Starts Everything

Posted by Michael Adhi | Posted in Management, Marketing | Posted on 27-05-2008

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The thing that kick starts everything… Man… I’m getting cornier by the hour for sure… Anyway…

Since moving here (new domain) equals to Google putting me somewhere on the last pages of its search engine, I think most visitors here never seen what I wrote back in the early days. These articles are what made me decides to host my own blog so I can get much more control and personalization. Why? Because they are the most searched subject back when I was starting this blog at wordpress.com. I meet new people (through the magic of internet), learn some more thing or two, and as such opened up my eyes to new horizons. These are not mere fruits of my knowledge and experience, these are what changed me.

Without further a due, here are my collection of franchising articles, its pros and cons and some examples along the way.

Franchise or not to Franchise… That is the question

Franchising: The Final Frontier – Part Uno

Franchising The Final Frontier: Part Dos! (Warning: Long Read)

Weekend Roulade: Franchising Fiasco

Enjoy the read, it’s about franchising, Krispy Kreme, J.Co, Es Teler 77, vodka drinking monkey and everything in between… Plus a bit of Honda.

Honda Freed Release Date + New Picture

Posted by Michael Adhi | Posted in Featured, Freed, Honda, Honda and Automotive | Posted on 23-05-2008

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Straight out of Honda of Japan website, a second teaser picture of the new Honda Freed, a 7-8 seater minivan that is due out at 29th of May… In Japan. There’s not much information yet for the car in question, but with less than a week away from its unveiling… We can wait. Bigger picture complete with the first interior picture + more witty comments after the click.

The Making of Honda Accord Euro Teaser Ad analysis (Part 1)

Posted by Michael Adhi | Posted in Honda, Honda and Automotive, Marketing | Posted on 21-05-2008

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That’s right, there’s a short video of a short video of an advertisement. If that’s not a brand new marketing concept… I don’t know what is.

I stumbled upon Difficultisworthdoing.com, and I noticed they are displaying a behind the scene for a teaser ad of Honda latest sexy lady, the Accord Euro. Witty comments and three behind the scenes video after the click…

Honda Freed, A New Small MPV From Honda (Updated!)

Posted by Michael Adhi | Posted in Featured, Freed, Honda, Honda and Automotive | Posted on 10-05-2008

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One teaser picture and a bucket load of gossip, that’s right, Honda is bringing out what seems to be an all new entry level 7 seater in Japan at least, this end of May. As it is right now there are only speculations and idle chatter. More comparison pictures and witty comments after the click. Now with pictures from Winding Road.com, it’s official, the car has a two tier dash!

Taktik Kotor Melawan Pendatang Baru

Posted by Michael Adhi | Posted in Marketing, Spesial Pake Telor | Posted on 07-05-2008

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Komunikasi adalah konsep yang paling sering kita gunakan, dari berbicara hingga menyampaikan pesan secara tak langsung. Tak hanya dapat membentuk sebuah tujuan baik, komunikasi kini juga kerap digunakan tujuan jahat. Black campaign yang mendera Nissan Livina dan kartu GSM Axis baru-baru ini di Indonesia merupakan salah satu bentuk “demarketing” yang tak pandang bulu.

Feel… I’m So JAZZ!!!!

Posted by Michael Adhi | Posted in Honda, Honda and Automotive, Marketing | Posted on 04-05-2008

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Wowza! I just browsed and opened up Honda Thailand website for some confirmation of new Jazz/Fit drivetrain. Not only I stumbled upon the fact it uses a 5AT with the 120ps engine, Honda Thailand made a full length jingle for the car… Feel I’m so Jazz indeed!!!!! I can’t stop playing the song at the background!!! Very catchy song… And almost made me forget about buying Suzuki SX4 altogether… Go Honda!!!

Click here if you want to hear the song, it will load in the background.

http://www.honda.co.th/jazz/launch/select_en.html

Click here if you want to see the TV commercial of Honda Jazz in Thailand, it features a portion of the song.

http://www.honda.co.th/jazz/launch/tvc_en.html

I bet to anybody who replied to this post that Honda Indonesia will make a half assed attempt at creating the advertisement for 2008 Jazz. They are probably going to use some hip artist dancing around with a popular song, I bet also they didn’t even bother to look at this Honda Thailand Jazz advertisement.

2009 Pilot, Largest Honda Yet On 4 Wheels

Posted by Michael Adhi | Posted in Featured, Honda and Automotive, Paper Review, Pilot | Posted on 03-05-2008

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pilot headerFor fans of SUV in North America, rejoice! As Honda has unveiled a new iteration of its successful large SUV, the Pilot with all the advancement demanded by the customers. With bigger interior, bolder (Boldest) styling, coupled with more powerful engine and more efficient in fuel consumption, really, what more could you ask? More pictures and witty comments after the click.

Staying Alive!

Posted by Michael Adhi | Posted in Uncategorized | Posted on 03-05-2008

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I think I’ve finally settled in with the design of the template for my new website. Before, I was using Joomla and was astounded on the complexity and the level of skill needed to use it. The end result was very good, everything I wanted was there and I couldn’t be happier… However, I couldn’t utilize it 100% because I’m very illiterate with everything internet, I only saw a preview of what could happen with the help of a friend whose very literate with web programming. So I moved to Wordpress, the old reliable Wordpress… Then I used Darren Hoyt’s brilliant magazine theme. I though that that was it, a perfect template that suits my needs. A three static entry and clean template that I can work on, plus the base colors are great. But after some times, I long for a dynamic entry, which the template doesn’t provide.

So I searched for weeks for the right template for me, and luckily I’ve found Solostream’s Zeke template here that you are seeing right now. It got one static entry at the top, nothing fancy, but at least there’s a dynamic entry column. I guess I’m sticking to this template for a foreseeable future until I found another template that provides three static entry with a dynamic entry.

Now all I need is to tidy up a little bit… Not into the brownish and wood theme… Not enough green to go with it.