Status update and Honda news recap since I last posted last year

Well, long time no see folks. Well, status update time I guess. Life’s been okay, busy somewhere else, this blog after all is just a place for me to practice English and to talk (incoherently) about Honda. So here’s a recap of news about 4 wheels Honda especially in Indonesia since 2021.

2021 and 2022 saw Verstappen won F1 with Honda powered unit. To certain extent you can say that Honda made engine is built to last and has been proven and other Honda made engine can be considered as such, so it’s kind of something.

On performance side, Civic Type R gen XI launch is okay, they will retake the front wheel drive global track record again, but it is as expected from the king of front wheel drive car. The NSX gen II is dead, so that’s sad, so does the S660. So, no more dream car.

Honda BR-V gen II is launched, a compact SUV which is powered by traditional internal combustion engine, no hybrid option as of this writing. Honda advance driving aid system, SENSING now starting to be made as an option on entry level car for Honda so that’s good too, but it’s the common norm now.

Honda HR-V gen II is launched, basically a lengthened gen I with quality-of-life improvement in noise vibration and harshness, new 1.5L naturally aspirated engine with a bump on power and optional 1.5L turbo engine. Still a good entry level SUV and kind of posh too. I like the car.

Honda WR-V gen I finally unveiled, basically a two row BR-V with the same 1.5L naturally aspirated engine. Good on Honda for launching the car with a potent and proven engine. In the same class, Toyota/Daihatsu launched their Raize/Rocky with first generation turbo engine which is ground breaking, but turbo engine has issue with lower grade fuel which is still a thing in the country. Also, the 1.0L turbo engine is rated to perform at 1.5L naturally aspirated engine power, but technically, the power and torque figure of the Toyota/Daihatsu is still lower than Honda WR-V. Despite turbo advantages delivering torque at lower engine RPM, theoretically improving fuel efficiency, the complexity and extra care for turbo engine for me is unwarranted.

Going forward everybody seems going to offer hybrid options, which Honda still have yet to announce for any of their models in Indonesia. The Civic and City hybrid has been made available in Southeast Asia, but still no word for Indonesia. Toyota already announced that hybridization will come to the Avanza line in Indonesia, and I hope Honda delivers option for hybridization on BR-V or WR-V down the line.

And that’s it for 2022 recap. Have a great holiday and Merry Christmas to those who celebrate it.

Why It’s Called N7X and not Honda BR-V?

For a car that’s going to be launched in just 4 months in Indonesia, the N7X is quite an oddity. First, it carries the concept nomenclature, which according to Honda own history means something that is under design study, however the N7X looks production ready. Also, the name most likely a codename for something, as it breaks Honda own naming scheme in the region.

Obviously the media is pointing that this is the second generation BR-V, yet why not just call the N7X a preview for the second generation BR-V?

Well ladies and gents, because the BR-V, is a major and utter comercial failure…

Even without the SUV boom, the market in Indonesia is already into SUV. Like India, we share similar seasonal wet and dry season, and similar infrastructure shenanigans (bad roads, potholes, the many dirt path). So tall cars are always in demand, the Toyota/Daihatsu offerings always cater to these facts. The Avanza/Xenia and Rush/Terios is built to venture all types of road conditions, flood no flood.

The BR-V was Honda answer to the Toyota/Daihatsu Rush/Terios, offering superior efficiency, comfort and driveability. Yet, BR-V best selling year was when it was introduced in 2016, at 38.000+ units, and in 2019, Honda only sells 4.000+ units compared to Toyota/Daihatsu Rush/Terios combined at 80.000+ units.

So why, in a market that demands 7 seater tall SUV, that the BR-V spectacularly fails? The CR-V and HR-V fares much better, and becomes the segment leaders, trading blows with Toyota’s best effort.

Well, the BR-V simply fell victim to the rule of association, being associated with the cheaper barebone Brio.

The thing is, the Brio project put too much effort in cost saving and economy of scale, Honda forgot that the market considers car purchase as an emotional act rather than logical. First gen and “2nd gen” Brio, Mobilio, and BR-V shares the exact same dashboard, door trim, and some seats making the association that all three cars are based on the original model, the entry level family car, the Brio.

First impression matters, in marketing term, it’s what defines the expectation of the brand/product going forward. The original Brio is not a car to be based on if you want to create a good impression. The original Brio lacks everything to be called a decent car. Lack of sound proofing, lack of boot space, lack of second row seating space, you name it… How do I know this, I drive one daily.

So when people was asked about Mobilio and the BR-V, by proxy what they recall is not the individual car, but the whole family because even the exterior (hood, headlights, front doors, the A pillar, window kink) is similar. When I asked my friends about the Mobilio, the definitive answer is that they will say it’s a longer Brio. When I asked about the BR-V, the consensus will say it’s a longer taller Brio. One even commented, it’s in the name, BRio-V.

So when people looked at the BR-V, what they see is not a premium 7 seater SUV, but rather an elongated and jacked up cheap car… And they are correct. The BR-V isn’t just a colossal sales failure in Indonesia, it’s everywhere where it’s sold. The initial sellout drops like a rock in the next year.

The Brio platform is now in its second generation, which underpins the second generation Honda Amaze back in 2018. Not to be confused with the revised Honda Brio hatch that got majorly revised adding rear hatch door but still retains the old chassis code, DD1/2, while the Amaze had it’s chassis code updated to DF5/6 from DF1/2.

Launching the N7X first in the ASEAN region is a smart move, and expectedly, Honda will put premium on the car. Why, because the rule of association. With Honda putting the N7X on the market first, the subsequent cars based on the platform will now be referenced as the variant of N7X, a premium car, not a variant of a cheap entry level car.

Still though what name the N7X will carry, will it still be BR-V? And risking the tarnished image of the car’s legacy, or will it be something new but still in the xR-V family? Well what’s in a name… A lot apparently.

Still though, good job Honda, you have won your first battle with launching a new car that people talks about and look up to. Now onto the war.

N7X Concept Makes Honda Interesting Again

Honda just unveiled the N7X “concept” in Indonesia that might be a preview for second gen BR-V. The reveal was interesting is that Honda put a lot of effort to make the car looks more premium than even the HR-V. The only telltale that this is an entry/mainstream car is from the dashboard design that’s lifted directly from the Honda Amaze (Brio sedan) sold in India. Anyway, you guys can watch the video of the virtual unveiling.

N7X 3/4 front view
N7X 3/4 rear view

For a 7 seater, Honda move away, like waaaay waaaay from Honda Mobilio/BR-V kinked side windows which going to give the car a more cramped feeling interior wise but definitely a cleaner and more premium looking car externally.

Now let’s discuss about the N7X heritage, the Brio… What? No Brio resemblance? Well that’s because Honda killed the Brio name from the N7X donor, which is the Honda Amaze, which technically is the second generation Honda Brio Amaze. Like my (many) rants about the Brio family, Honda blew it spectacularly with the initial launch of the platform. Everything about the Brio family screams cheap, from cheap materials, lack of sound proofing, lack of amenities, and lack of dignity in its marketing campaign.

Honda Brio Amaze is the sedan version of the Brio hatchback sold in India, Nepal, Philippines and Thailand. In India the car is relatively successful with the massive size of the Indian market and its appetite for compact sedans, however initial good sales comes to a massive dip in its third year. Compared to the competition, the Brio Amaze feels cheap and lacking in content and styling and Honda took the first generation off in just 4 years and fast track the second generation of the car, now just called Amaze. Sales picks up doubling the previous generation model best selling year since it’s launches. The Amaze addresses the Brio Amaze shortcoming especially in the styling department with proportional looks and sorted interior.

Even though the Amaze was launched two years ago, Honda never took the platform to refresh the Brio line. In fact, Honda refreshed the old platform of the original Brio and added proper hatch and call it a day. Honda also kind of refresh the Mobilio which still ride on the same platform with revised nose and added some sound proofing…. So I wonder, with Honda penchant creed to platform share everything, where does the Amaze shared its platform with… And here we are.

Honda Amaze 2019

The most obvious visual cue taken from the Amaze on the N7X is where the hood meet the front fender with the same kink line, the same straight upper body molding and the A pillar. The most striking clue that the N7X is based off the amaze is from the exact same dashboard seen in the video.

N7X interior
Honda Amaze interior

All in all, I like what Honda is doing with the next generation of the Brio family. I fear that the Mobilio is obsolete with the N7X unless Honda wanted to release a decontented version of the car. Yet this is how you hype the market, you build brand cachet first, the rest will fall in place. Honda is with new management now and all I can say, it’s in good hands.

Next gen ASEAN/India SUV: Honda India and Honda Indonesia gattai!

Well, I hope one of my reader is an avid Japanese cartoon viewers back in the 90s, or the title will be weird.

According to GaadiWaadi.com, Honda India and Honda Indonesia will collaborate in making the next generation of the WR-V, the Jazz based SUV. Rumoured to be based off the Honda Amaze (Brio Sedan) chassis, the SUV will slot in the sub 4 meter car segment that received a favorable tax breaks than cars with longer size.

The Honda Amaze is Honda heavy hitter in India, carrying significant sales number out of all the Brio chassis (Brio, Mobilio, even BR-V). Building an SUV variant should be given as the Brio concept is Honda answer to same sausage different length platform sharing that offered high efficiency cost reduction.

My criticism for the Brio line has always been about what the car represents, cost savings, and nothing else. When the Brio and Mobilio debuted, it has borderline cheap interior, with uninspiring design and tachometer shade shroud that as useful as Donald Trump’s contribution to stopping climate change.

The collaboration between Honda India and Honda Indonesia SHOULD bear good results, since Honda is being beaten hard in Indonesia even though there’s so few automotive brands and models compared to what Honda India is facing. Honda Indonesia can learn a few thing or two from the Indian market, with the AMAZING success of the Amaze (… Get it? Get it?).

The original Amaze, still called the Brio Amaze when it was launched in 2013 is an oddball of a car, as it’s the Honda Brio hatch with an added trunk and extended wheelbase. The overall look, still retaining 3/4 look of a hatch with an added back end is just weird looking. Thanks for Honda brand cachet, the car still sells, although sellout drops constantly on yearly basis. Then in just 4 years time, one of the quickest full model change Honda ever pulled globally, Honda India revealed the second generation Amaze, dropping the Brio name and sales number skyrocketed. The car, now a properly designed sedan, looks great inside and out. The interior looks upscale enough, without all the weird textured plastic materials that unfortunately bestowed the first generation Brio/Mobilio and it’s competitively priced too.

Honda Indonesia have a similar fate with the Honda Mobilio, initially a wildly popular model in Indonesia, sales dropped to almost 1/3 today from its peak when the car was introduced. Increasing competition from Mitsubishi, Wuling, Suzuki, essentially makes the Mobilio a very bad value proposition. Honda Indonesia can learn a lot from Honda India for the next generation Mobilio, after all, MPV is still a very big market in Indonesia.

Here’s hoping the collaboration extends to the Mobilio.

Source:

https://gaadiwaadi.com/hondas-all-new-amaze-based-suv-likely-to-replace-wr-v-in-india/

Which one to kill – Mobilio or BR-V?

To say that Honda is savage is an understatement. We are talking about an automotive company who will gladly discontinue automotive icons like Integra, Prelude, and S2000 in a heartbeat if it doesn’t perform financially. This fact is not new, way back when Soichiro Honda and Takeo Fujisawa was still kicking and laying the foundation of the company it is now, they both spar a lot. In one story of Honda biography, when developing the Honda 1300 in the 1960s, Soichiro Honda had quarrels with his engineers. Takeo Fujisawa then intervene. There’s some conflicting story from various sources, but suffice to say, business decision talk happened and although the 1300 with air cooling is out for a sale, it’s short lived, making way for the Accord. So guys, if you’re a true hardcore Honda fan, look for the Honda 1300 as to my knowledge, it’s the last Honda car that Soichiro Honda technically involved in.

Anyway… Back to which one to kill, Mobilio or BR-V…

The problem with Mobilio and BR-V is that they kind of overlap with each other. Similar interior and utility makes it hard to justify buying one from each except for the price, which the Mobilio has advantage over the BR-V. Yes the BR-V have better NVH (noise, vibration, harshness), but it’s marginal and the only thing it has to the general populace is its SUV look. However I couldn’t dismiss the engineering merit BR-V carries such as the actively cooled CVT, that uptick in power and more head room on the third row.

If I’m in the position of the bean counters looking at the big picture, I will kill the Mobilio and keep the BR-V for its second generation. The Mobilio only sells well in Indonesia, and for a regional project that’s bad. The BR-V sales in the region is on the rise, because globally, people leans towards everything SUV or strong stance looking MPV. This is why cars like Mitsubishi Expander succeeds, because it crosses the boundaries between your mommy and daddy car. Unofficially, they call these cars MUV, a portmanteau from MPV and SUV, although the original meaning is very far from a simple combination of words. In United States and Europe, they just call these kind of cars, crossovers.

Off course strong brand is a strong brand, and the Mobilio has established itself in Indonesia very well with 200 thousand units running around in the country to date. My take killing the mobilio is killing the car, but not the name. So the next generation Mobilio physically is dead, replaced by a second generation BR-V, but call it the Mobilio in Indonesia while the same car is called BR-V anywhere else.

My idea for the next generation 7 seater is pretty standard, make the car wider and with fold flat 50:50 third row seat. The 1.5L i-VTEC and CVT combo is potent as is, perhaps a 1.0L i-VTEC turbo is warranted to put Honda in the forefront of automotive technology, but I’m worried about the lack of maintenance culture and Honda engine tolerance for low grade fuel.

Honda main competitor is obviously the Mitsubishi Expander, and because it’s physically a larger car, the current gen Mobilio/BR-V is simply a smaller alternative. Sure, large isn’t always good, bigger car, heavier weight, more frontal area and thus less fuel efficient but it’s what the market demanded, so Honda needs to follow suit. I don’t like tall cars, the Expander almost grazed that line, so I’m still okay. What I wanted from a second generation Mobilio/BR-V is a wider car, the current gen headroom is already good but the shoulder room needs a lot of improvement. In either current gen Mobilio or BR-V, I always scrap elbows with the driver when I sit in the front passenger seat. Especially when the driver is pulling the e-brake.

There’s also another issue with Mobilio and BR-V life cycle. The Mobilio is due for a major change in most likely a year’s time, since it’s already in the market for 6 years now, while the BR-V only entered its 4th year now. So will Honda pull similar move like the Amaze in India? Changing the model in just 4 years? I really hate to be Honda product planner now.

I love Honda and its fighting spirit, they always fight hard with fresh and exciting product portfolio. However I just don’t like the Mobilio from the start. It’s too generic, and not Honda special. Honda should never go with the principle “what they need” anymore. Yes, the Mobilio is what the market needs, but not what they want anymore.

I’ve seen the 2019 BR-V refresh, it’s okay

So you guys should know about the upcoming 2019 Honda BR-V facelift, it’s already leaked by several local news outlet. No pictures yet, but the leaks described something about keyless entry, revised front and rear design, bigger wheels, and praise God, no more door molding. Well, I have seen the picture, but not going to put it here, I have to protect my source. Anyway, I’m satisfied with it… Satisfied, but not ecstatic.

Honda design has always followed a creed, understated elegance. Never too flashy, never too out there and the facelifted BR-V followed suit. On the Prestige trim, from the front, there’s a new daytime running light, looks like LED, quite bright, but got to be careful with DRL term, Honda used it quite loosely. The huge chrome moustache has been toned down with a black grille stealing the focus, but the chrome treatment is still a prominent feature on the lower end trim. Again, the refresh follows the understated elegance. It’s definitely not Mitsubishi Expander/Nissan Livina duo LOOK AT MY UNIQUE TWO-TIER HEAD LAMP look.

The stop gap refresh Honda Indonesia pulled last year was off to a cold start. Personally, I don’t like it. Honda added side molding/bumper on the doors of the BR-V. According to my source because “according to research”, people wanted a more rugged look for the BR-V. Well, that research is wrong. Many SUVs with better off-roading pedigree doesn’t even have that big of a door molding it just makes the car very pretentious looking. Just looked at serious off-roading vehicles, the Jeeps, the Land Rovers, those gargantuan American trucks, NONE have a tacky looking door molding.

Engine wise, it still carries the L15A, Naturally Aspirated 1500cc i-VTEC engine, the old trusty workhorse. No issue there, but I was hoping for for the P10 engine, the turbocharged 1000cc i-VTEC engine. Yes it’s a three cylinder, but with 129PS at 5500 RPM and 200 Nm of torque at 2250 RPM, it’s more than adequate to scuttle the BR-V easily. My reasoning is simply to bring the BR-V inline with CR-V (turbo engine option), and to simply keep Honda at the forefront of engineering.

I do like the 2019 BR-V refresh look. It’s not going to rock my world or anything, but if any, my beliefs in Honda products is second to none… And since in the budget I can choose either Mobilio or BR-V, most likely I’ll go for the BR-V.

A note to Honda – BR-V Edition

With Mobilio and Brio receiving its mid-cycle refresh, the BR-V is the only model out of the platform that has yet to receive a refresh.

The BR-V, to me is the ultimate Mobilio, the best iteration of the platform bar none. From the outside, it looks like a Mobilio with a facelift, a very good face lift, but it’s so much more than that. The BR-V receives extensive sound proofing, better mechanics and inside it has more headroom than the Mobilio. Yet, for all of its superiority over the Mobilio, I still can’t wrap my head around the third row seat utility.

The BR-V like the Mobilio, has a third row seat that tumbles forward for extra cargo area. Yet, even though the third row back seat can be folded 50:50, the base is not divided. So if you want to fit an extra tall item, you either have to sacrifice the third row seat altogether or put the item on top one of the folded backseat, which, because it’s a cushion, won’t give a stable base to put things on.

I had this one particular case last week when I was driving with 4 other person on my Freed. I was out buying some gardening stuff, some short plants, some horizontal pots, and some compost. Because the third row seat folds 50:50 individually, my big friend can still sit at the back comfortably with only one seat folded, although the compost smells kind of makes him wanted to kill me, but hey, it still works. If I drive the BR-V, the big dude had to sit in the second row with two other big dudes which is not at all comfortable. I’m still boggled by the notion that Honda engineers and designers sorely left out the utility that makes a Honda, a Honda, from the platform altogether.

I know, I know, cost cutting… But Toyota Avanza has 50:50 individually splitting third row seat that tumbles forward… A Toyota for crying out loud… Which I have nothing against, but, it’s a Toyota.

Also, for a premium car, or at least the most expensive car that shared platform with the Mobilio, and the dinky Brio, why the heck BR-V door panels ARE LIFTED ENTIRELY FROM THE BRIO!? Or… WHY DOES IT SHARE PARTS FROM THE CHEAPEST ENTRY LEVEL MODEL!?

Goodness gracious… My Freed is 7 years old and starting to show mechanical and electronic issues, although not disturbing to say the least, but it’s annoying. Frankly, I don’t see myself replacing the Freed with the Mobilio, if I do, that’s because I’m desperately needed to change the Freed, and I’m blood tied with Honda. The BR-V however, has a chance. Comes next year, rumors abound that it will receives a refresh and you know what’s coming next year also? Second generation Toyota Rush/Daihatsu Terios. I’m sure if Honda didn’t offer a substantial refresh on the BR-V, next year, it will be a bloodbath for the model.

So for summary, my note for Honda BR-V:

  • Do something about the door panel lining. Differentiate it more than Brio door panel lining.
  • Use true split 50:50 for the third row.
  • A true LED DRL with brighter lighting.

That’s it… It’s very straightforward. The BR-V is the flagship product of the Brio, Mobilio, BR-V trio in Indonesia. The basics are there, it’s just that the devil is in the detail.

A note to Honda

Like anything in this world, nothing is perfect, so does Honda and its products. In this entry series called ‘a note to Honda’, I’m casting away my fanboyness to anything Honda for constructive critiques.

Honda never shied away from using an existing platform for a wide variety of cars, some are amazing because of it, but some has weird peculiarity because it uses the same platform.

Honda built its car using global platforms, a mainstay term today but a unique concept back in the day. There was a time one platform called Honda small global platform underlines 5 model back in early 00’s with the Fit, Fit Aria (City), Airwave, Mobilio, and Mobilio Spike.

For more than a decade, Honda never use platform sharing as aggressive as back in the early 00’s with the Fit line. Now they are back with full force with the Brio line. Spanning 4 model line, it might not be as frugal as the Fit platform sharing, but it sets out what’s good and bad about Honda. I’ve wrote about the Brio platform in the past, but more of overview of the platform. Here I will be much more critical of the platform and many about Honda in general.

So next, let’s talk about the Brio.

 

Mengapa Harus CVT?

Transmisi otomatis di era moderen sudah menjadi teknologi wajib atau minimal pilihan yang menarik bagi kalangan pengendara mobil terutama di kota-kota besar yang padat kendaraan. Kenyamanan hanya menginjak gas dan rem, membuat pengendara transmisi otomatis tidak merasa selelah mereka yang menggunakan transmisi manual dalam kondisi macet.

Akhir-akhir ini, produsen otomotif Jepang mulai menggunakan teknologi CVT (Continous Variable Transmission) untuk transmisi otomatis mereka. Nissan memang yang pertama menjadi advokat teknologi ini, dengan menyertakan CVT di hampir semua produk mereka dari sedan hingga MPV besar. Dengan klaim kenyamanan berkendara yang optimal serta efisiensi bahan bakar, teknologi CVT menjadi ciri khas dari produk mobil Nissan. Honda di Indonesia sempat menjajal pasar dengan teknologi CVT pada produk Honda Jazz dan City pada tahun 2004 sebelum kembali menggunakan transmisi multi percepatan pada Jazz dan City generasi ke-2. Namun, dengan dibawah bendera Earth Dreams, Honda memperkenalkan kembali teknologi CVT yang hampir menyeluruh diadopsi dari model kelas pemula seperti Brio hingga kelas premium seperti Honda Accord dan Odyssey. Bahkan, Honda Civic dengan mesin turbonya juga telah menggunakan CVT.

Pengadopsian teknologi CVT yang massal oleh Honda bukanlah tanpa sebab, seperti Nissan, insinyur Honda tampaknya telah menyempurnakan beberapa aspek teknologi CVT mereka untuk menghasilkan performa, kenyamanan dan efisiensi untuk semua mobil Honda. Lalu Anda bertanya, apakah CVT dan mengapa Nissan serta Honda berbondong-bondong mengusung teknologi ini?

CVT, atau Continous Variable Transmission memiliki satu keunikan dibandingkan dengan semua teknologi transmisi otomatis yang ada di dunia, yaitu ketiadaan roda gigi. Transmisi multi percepatan memiliki roda gigi dengan rasio-rasio tertentu, seperti halnya transmisi manual. Untuk mencapai akselerasi tinggi, gigi rasio tinggi digunakan dan untuk mencapai efisiensi mesin tertinggi, gigi rasio rendah digunakan. Untuk mendapatkan kombinasi jumlah roda gigi yang ideal, diperlukan banyak roda gigi atau jumlah percepatan, yang menyebabkan ongkos material meningkat dan ukuran transmisi yang memanjang. Honda sendiri sudah mengembangkan dan menjual mobil dengan transmisi 10 percepatan pada mobil Odyssey di Amerika Serikat, namun hanya terbatas pada satu tipe termahal saja. Untuk produk massalnya, Honda tetap berpegang teguh pada penggunaan CVT.

CVT mengentaskan masalah jumlah gigi dengan solusi ideal, yaitu daripada menggunakan jumlah gigi yang banyak, CVT menggunakan dua buah pulley, memutar rantai besi yang membesar dan mengecil, menyesuaikan dengan kerja putaran mesin. Hal ini membuat kendaraan berakselerasi tanpa henti hingga titik tenaga tertinggi tanpa diperlukannya perpindahan gigi karena kedua buah pulley tersebut menyesuaikan besaran rasio gigi secara terus menerus.

Dalam keseharian saya mengendarai Brio dengan transmisi otomatis 5 percepatan, sangat terasa kondisi-kondisi dimana transmisi mengalami kebingungan untuk turun gigi atau tetap pada gigi yang berjalan, terutama ketika ingin mendahului mobil di jalan tol. Ketika saya menginjak pedal gas untuk mendahului, terkadang gigi turun sehingga mobil berakselerasi cepat tapi terkadang tidak, dimana saya harus menginjak pedal lebih dalam supaya gigi melakukan kickdown dan berakselerasi. Kondisi ini terjadi ketika rasio gigi yang dipilih berada di ambang tengah kedua rasio gigi terdekat. Dengan CVT, kondisi ini tidak akan pernah terjadi karena rasio gigi berubah sesuai kebutuhan, hanya tergantung beban mesin saja dan apakah sudah mencapai batas tenaga mesin yang mampu diberikan.

Tanpa adanya perpindahan gigi tentu membuat transmisi CVT menjadi sangat nyaman. Sayangnya tidak semua setuju. Untuk pengendara yang biasa membawa kendaraan manual maupun transmisi otomatis multi percepatan, ketiadaan hentakan perpindahan gigi membuat mengendarai kendaraan dengan CVT terasa aneh. Untungnya, CVT dapat diprogram untuk mensimulasikan rasio gigi tetap. Tapi hal ini tidak diperlukan dan bahkan mengurangi efisiensi CVT dari segi akselerasi dan penggunaan bahan bakar.

Honda Brio Platform Review

Honda is no stranger on making a platform for a car, albeit shares less than one can imagine, until the Honda Brio. Supposedly launched in 2010-2011 period in Indonesia the Brio had several delays due to natural disasters, Thailand flooding and Japan earthquake. Superstitious people would chalk it up to bad foretelling of the car, itself a new endeavor, a new car to slot in below the Fit/Jazz. In Indonesia, the Brio is supposed to be put in the new category of low cost green car category which was in legislation hell. There are plenty who oppose this new “cheap” car regulation, citing that it will increase traffic congestion and further increase subsidized fuel consumption. Not waiting for the regulation, Honda finally launched the Brio in 2012 in Indonesia to a lukewarm reception. The 1.3L engine was praised for its power and the 5 speed auto is class leading but not much else to talk about the car, as the Brio is a no frill, no specialty car and it shows.

The dinkiest Honda

Brio cheap interior is acceptable and usable, but the (only) adequate second row seat and the very cramped cargo space makes it less than ideal as Honda “young family first car” and more of a second car for established family. Unlike the previous entry level Honda, the Fit/Jazz, the Brio utility is sorely lacking. The smart seat that allows for cavernous cargo is none existent on the Brio, worse still, the car’s cargo space is the smallest in the class. There’s also the issue of the all glass rear hatch. The market perceives it as a total effort to reduce costs and increase the risk of losing the entire rear hatch on a rear crash situation. The biggest gripe of all lies in its pricing. The car was priced starting at Rp. 149 million, at that time, very expensive for a car that still offered manual window and the range topper was priced at Rp. 170 million. In retrospect, a good condition second generation – second hand low mileage Honda Jazz worth less of the Brio and the range topper is too close to entry level third generation Honda Jazz, both of which offered bigger space, better utility and power. The sales are so dire that rumors flew around that the car got discounted more than 20%, the biggest for a Honda in recent history.

Then, the LCGC regulation came to effect and the Brio finally receives its final specification, a 1.2L engine per the regulation. Like a breath of fresh wind, the regulation made the entry level Brio quite an affordable car, even the range topper fully equipped with automatic windows is priced roughly about 20% cheaper than the outgoing 1.3L (ironically per the discount). Sales pick up but the perception of success is never associated with the car. Apparently, the Brio isn’t Honda perfect weapon to gain significant numbers. In 2012, Honda was number 7 in Indonesia.

Then 2013 came and rumors about a long wheel base 3 row seats Brio heated up. There was quite uproar in the automotive scene in Indonesia since Honda doesn’t have an entry level 3 row seat that is extremely popular in Indonesia (Avanza/Xenia, Grand Livina). The only 3 row seats Honda offered in Indonesia is the Freed, and its place on the market is quite premium. Thankfully, by proxy of always offering (near) premium products, the market thinks of Honda as a premium brand, number 7 notwithstanding. The Brio, at first regarded as not so much as Honda savior is now starting to show why Honda made it in the first place. Think of the Brio not as a singular product but more of a variant from a scalable platform.

As a platform, the Brio received its first variant with the Brio Amaze or just the Amaze. A sedan version of the hatch, it was launched in India with plenty of excitement; the first affordable sedan from Honda. Unlike the Brio, the Amaze comes equipped with a respectably sized trunk and made it a true young family first car. Not just a variant, the Amaze was specifically created to adhere to India sub 4 meter car tax exempt regulation.

AMAZE-ZING! It’s a pun…

The Amaze has a longer wheelbase than the Brio, at 2405 Millimeter, it’s 60 Millimeter longer than the Brio and the review shows. The Amaze has more usable knee room for the second row occupants, and the added trunk, at 400 liters are top of the class in India. For better or worse, the Amaze dashboard is lifted directly from the Brio, with a slight chrome trim here and there. The overall design of the Amaze is still largely Brio, with front half of the Amaze is basically a Brio with body painted bumper part. It’s the back half of the car that defines the Amaze as its own design.

The idea of a long wheelbase Brio seems not too far fetched with the Amaze creation. The Amaze shares plenty of the Brio frame and equipment that an astute fan should’ve been able to guess the design elements of the long wheelbase Brio would look like.

Then the third variant of the Brio made official by Honda Prospect Motor (Honda Indonesia) as the Mobilio in 2013. At 2650 Millimeter, the Mobilio wheelbase is a whopping 30,5 Centimeter longer than the Brio. Just like the Amaze, the car comes out looking like the Brio even though with some clever design changes. First visual elements that people noticed are slightly fuller and longer bumper like the Fit/Fit Shuttle, making the front of the car more balanced with its additional length. The second striking visual element is the thunderbolt side body motive and flowing glass panel on the third row. To say that the Mobilio is visually striking is an understatement. Compared to its competitors back in 2013 the Mobilio is subjectively more pronounced in term of design, especially the RS trim, with its bold chrome in your face and projector headlights. It’s a testament to Honda designers because the Mobilio front end is basically the Brio, so much so in fact that Brio owners can change their car to look like a Mobilio, even the more upscale looking Mobilio RS.

Mobilio – The fancy MPV

The Mobilio being a front engine – front wheel drive car offers lowered stance and extra rearward space like its competitors. Compared to its rivals, the Mobilio sits in the lower end of the spectrum at a height of 1603 Millimeter and the head room is adequate for the class, Freed this is not. Inside, the Mobilio dashboard is lifted straight from the Brio, just like its Amaze cousin. Chrome trims here and there, some wording and lighting but it’s still Brio’s dash. The Mobilio second row is decidedly huge, knee room and shoulder room is generous, 2 adults and 1 children can sit comfortably (three adults can fit if necessary). The third row knee room is actually okay, however the raised floor (because the fuel tank sits underneath the third row) forced people with tall build has to seat knee up, almost squatting.

Brio, Amaze and Mobilio, all share this same dashboard panel until 2016

Mechanically, the Mobilio is bestowed with two engine choice in India, the 1.5L i-VTEC gasoline engine and the newly developed 1.5L i-DTEC diesel engine while other countries where it’s sold the car is only available in gasoline trim. It also has two choices of gearbox, a 5 Manual gear and a newly developed CVT. The CVT is Honda’s own second generation that comes equipped with torque converter. With the torque converter, off the line acceleration improves dramatically, and it does feel like it has more power down low according to my own experience. I drove the first generation Jazz with CVT and off the line acceleration is certainly not the car strong point, but the Mobilio CVT does deliver better acceleration on wide open throttle condition especially on “S” gear.

Being quite low, the car has quite pleasurable driving demeanor, especially with the standard engine being a 1.5L i-VTEC unit that is proven reliable and pumps out respectable 118PS. The 5MT is standard Honda, it’s not S2000 but more than adequate for daily driving with effortless clutch resistance. The CVT as mentioned is very nice on road. Much like any CVT, it offered silky smooth acceleration albeit people who are not used to CVT will feel weird about not feeling any gear changes.

In Indonesia, the Mobilio became perennial best seller with massive adoption and for the first time ever in the history of history, Honda Mobilio became part of Indonesia biggest taxi fleet, Blue Bird, breaking more than two decades of Toyota domination.

Mobilio RS – The fancier MPV

The Mobilio sales is so great, it beats the long running Daihatsu Xenia as the second best selling 7 seater in Indonesia, itself a great accomplishment that none before it ever came close. In April 2014, Honda even managed to land third best selling brand in Indonesia beating the likes of Suzuki and Mitsubishi which is surprising because Honda doesn’t sell commercial vehicles unlike those two. At the end of 2015, Honda secured its third place well above Suzuki.

Completing Honda onslaught of taking Indonesia market by storm is yet another variant of the Brio, this time an SUV variant. Around May of 2015, rumors are strong that Honda is going to have a 7 seater SUV derived from the Mobilio. Some quick to point out that the car is just going to be another dress up like Nissan Grand Livina X-Gear or Chevrolet Spin Activ, with extra body cladding, accessories and jacked up ride. Well, they couldn’t be more wrong as the official design sketch of the car shows a heavily modified Mobilio with completely different front end, revised rear end, and completely new dashboard and interior trim.

The BR-V as it’s christened by Honda Prospect Motor shows Honda engineering skills at its best. The BR-V is essentially a jacked up Mobilio, but the thoroughness of changes made it stood out.

Rhinoplasty at its best

First of all, the front end receives a major overhaul featuring angular front end which gives the car a strong rugged character, usually a design trait demanded from an SUV. The standard projector headlights gives it a premium look, and the body cladding gave the car that extra girth synonymous with SUV. From the front, nobody can challenge the car from the platform it was based on. The side and rear however gave its Mobilio heritage loudly. You can point out from the side that BR-V is rooted from Mobilio from the window frame kink, and the rear even though extensively reworked features the same frame rear glass panel with modified rear light. Inside, the massive change in dashboard almost make the BR-V a class higher than the Brio or Mobilio, with angular dashboard design that seemingly lifted from the Jazz/City.

Mechanically, by Honda Indonesia website, the car receives slightly more powerful engine with 120PS (Mobilio 118PS), a new ratio for the CVT unit and a 6 speed manual transmission. All running on a wider 16″ track.

Visually, the changes are more than skin deep though. From the specifications, the car grew taller, wider and longer. One thing to note is that the BR-V wheelbase is actually 10 millimeter longer than the Mobilio; A very peculiar trait. You can chalk up the size increase from the width, height and length of the car because of the stylized bumper and body cladding, but wheelbase is an absolute measurement of the space between the wheel axles and additional 10 millimeter means theoretically the BR-V offers better leg room than the Mobilio.

Sitting inside the BR-V second row however, I feel no different to the Mobilio, still generous leg room, and with enough width to seat 2 adults comfortably. To my great delight and surprise, it’s the third row, which offers improvement especially the headroom. On the Mobilio my head hit the roof liner with the seat fully reclined, but on the BR-V, I have about 3 Cm of clearance with the same seating position. The third row seating position like Mobilio is still not very well comfortable for my build, but the additional headroom is a very welcome change.

In short the BR-V, at first looks like a Mobilio with revised front end is basically a bigger car inside than the Mobilio, even excluding the body cladding, bumper and roof rack. This is quite the news and one that Honda should put in its marketing materials. I myself visited 5 of Honda dealership in my town checking out the BR-V, and only one salesperson daring enough to accommodate my aggressive questioning. So I sat on both Mobilio and BR-V, and I experienced first hand that the BR-V offers improvement in higher ceiling.

All the Brio based car shares this style of dashboard from 2016, with the BR-V at the top end having Multi Information Display (real time fuel consumption meter)

The Brio, Amaze, Mobilio and BR-V completes Honda first attempt to mass produce a platform with minor retooling and many parts sharing. In Indonesia the numbers speaks for themselves, the increase in Honda sellout year on year is massive, pushed by Brio and Mobilio sellout. However not everything is fine as in India, the Brio and Mobilio sales have been lackluster, only the Amaze helps Honda bottomline from the platform. The main problem lies in the India market itself. As a market with 1+ billion population, India is considered a veritable cash cow for many automotive brands, both domestic and import. As such, potential buyers are flooded with choice. It seems that the Brio with its barebone design and to some extent the Mobilio cannot survive in a competitive market. A stark contrast to Indonesia market where 7 seater MPV is only dominated by Toyota/Daihatsu collaboration Avanza/Xenia for almost two decades, which used as a benchmark really is not that high to begin with.

Personally, I want some changes to the platform, but only slightly. The biggest change I want is to make the floor flat from the first row to the second row seat structure (right now the floor only flat up to the leg area of the second row). This way, the third row will have a natural leg room while the bench seat sits on top of the fuel tank/spare tire/utility space. The new Toyota Sienta uses this kind of seating arrangement to great effect. It’s very simple on paper but perhaps slightly difficult to cram all under smaller package like the Mobilio and BR-V, however the result would be a better seating position for adult on the third row.

For a first effort, the Brio platform offers a good… Well… Platform…. For Honda to develop. Its modularity might hold the key for Honda approach in the future for developing countries. However lesson should be learned from India, the Brio should leverage its cost saving in economy of scale only and not doubling down on cost benefit ratio by choosing cheap material and simplistic interior. The Fit, Civic, CR-V and Accord might be Honda most recognized global model, but will the Brio platform able to be integrated to Honda mainstay portfolio? Only time will tell, and one I eagerly awaits what’s in store for the second generation.